As mobile networks and digital communication tools improve, there’s a huge opportunity to re-imagine the calcified old world of healthcare. Some services are looking to do that by bringing the house call back to the healthcare market, by way of mobile devices and video chat, for example.
While the opportunities in mobile health are exploding thanks to new gadgets and sensors, First Opinion wants to address the nagging deficiencies of the system — like long lines at doctor’s offices and impersonal care — with a familiar, SMS-based model. Rather than offer video conferencing or a database of health information, the startup (and app of the same name) boil it down to what founder McKay Thomas thinks is most important: The ability to text message a doctor any time, night or day — especially for moms.
Thomas tells us that he believes one of the biggest problems of the current…
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