MessageMe, which is dueling in the hyper-competitive messaging app war with backing from Greylock Partners and other top VCs, is adding a web client and overhauling its ID system in a bid to boost user engagement.
The app, which has 8 million registered users, is adding a way for web users to constantly stay in touch with friends on mobile devices. It’s a web-based client that should help it keep up with the stickiness of competitors like Facebook and its standalone Facebook Messenger.
As you would expect, the web-based app synchronizes chats across mobile devices and web.
It also — like the MessageMe mobile app — makes it easy to drag and drop photos in, send YouTube videos and play animated GIFs. (But GIFs unfortunately don’t play in the mobile app, although it’s a much requested feature.) The popular doodling feature is also incorporated in.
They’re also overhauling the ID…
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